Tag Archives: Bradley J Sugars

Greatest Secret in the Business World – Part 2

By Brad Sugars

Last month, we looked at the “Five Ways” and showed you how easy it was to get a 61 per cent increase in your bottom line … If you missed it, call for a back issue, because it truly is a great “secret” of business.

Read more on Greatest Secret in the Business World – Part 2…

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Status Quo Equals No Dough …

By Brad Sugars

It’s the plight of many a business, sales are steady, things seem good but over time there is a case of the disappearing profits …

It’s enough to drive you nuts. Why does a company that is going good, keeping its best customers happy and retaining good employees seem to be going slowly under?

Read more on Status Quo Equals No Dough ……

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Making Your Small Business BIG …

B y Brad Sugars

You know almost every big business started small, in fact many of them part time from home.

And yet, so many small companies fail to ever become more than a job and a wage for the owner. They fail to become true businesses and remain forever a BUSY-ness for the owner.

Read more on Making Your Small Business BIG ……

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Live by Price, Die by Price …

By Brad Sugars

I want to teach you how it is that the very best companies and the very best salespeople NEVER worry about having a higher price.

In fact, if you’re great at sales, and great in business, you want a higher price.

Read more on Live by Price, Die by Price ……

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Leverage …

By Brad Sugars

If ever there was a concept you absolutely had to understand in order to succeed in business this would be it. That said, I would see less than 1 in 20 or 1 in 30 business owners who actually do grasp it and, even less who use it well.

Read more on Leverage ……

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“I Just Can’t Get Good People …”

By Brad Sugars

Hiring an employee is kind of like dating. The interview can be all roses, but then on date #1, you really start to understand who it is you’ve hired.  And “Oh no,” you got it wrong.

Read more on “I Just Can’t Get Good People …”…

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Conversion Rate … The 8th Wonder of Business …

By Brad Sugars

I am often reminded of getting back to basics to build revenues and profits in business.

But none more so than when I am confronted with a business owner who shows me they need more new customers …

Read more on Conversion Rate … The 8th Wonder of Business ……

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Buying New Customers …

By Brad Sugars

Mention marketing to the average business owner and they think mainly of advertising, however there are far more cost effective, far more profitable and much easier ways to get yourself new customers …

Read more on Buying New Customers ……

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3 Steps to Great Service …

By Brad Sugars

So, when is great service really great?

Let’s say you and I go to a restaurant and sit down. The waitress is polite, greets us perfectly and serves us so well we feel obliged to order a little more expensive wine.

Read more on 3 Steps to Great Service ……

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53 ways to get thousands of new Facebooks Fans for FREE …

As you may know, if you’re a Fan of my facebook page I have been running a pretty big competition about how to get 1,000′s of new FB Fans to my page for free …

Read more on 53 ways to get thousands of new Facebooks Fans for FREE ……

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My good buddy Jeff Gitomer put’s it simply …

All things being equal, people buy from people they like … and, all things not being equal, people still buy from people they like …

So, a short but to the point note today, are you all professional all the time or are you friendly with your prospects and customers ???

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45 Life Lessons from a 90 Year Old …

Written By Regina Brett, 90 years old, of The Plain Dealer, Cleveland, Ohio

“To celebrate growing older, I once wrote the 45 lessons life taught me. It is the most-requested column I’ve ever written.”

My odometer rolled over to 90 in August, so here is the column once more:

Read more on 45 Life Lessons from a 90 Year Old ……

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Writing for Business and Marketing …

I’m sure you all know the difference between a well written letter, advertisement or other marketing piece.  But what exactly is the difference …? 

The difference is simply that some people have become aware of the power of words … 

Read more on Writing for Business and Marketing ……

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Recession Ended or not, where you are … ?

OK, so to be blunt I am seeing no signs of a recession on my travels, yes some companies are laying people off, but with still in ALL countries more than 90% of the workforce still earning there is still plenty of people spending.

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6 Things you need to know when advertising on radio…

Along with press and television, radio is one of the most popular forms of advertising.  It can also be one of the most effective.  But before embarking on a radio campaign there are a few points you should keep in mind.

Read more on 6 Things you need to know when advertising on radio……

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Should YOU be in business at all? Here’s how to know …

So many business owners beat their heads against the wall, wondering why their business isn’t working.

 

They try everything – new sales scripts, better ads, new products, yet to no avail … every day they open their doors, they plunge further into debt.

Read more on Should YOU be in business at all? Here’s how to know ……

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SALES … the 7 most important facts every salesperson, including you, must know …

1. You’ve got to qualify the decision makers quickly and simply… I’m sure you’ve had the experience of running through your whole sales pitch only to hear, “I’ll have to ask my partner about this…”

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Celebrating … the lost art …

OK, so being my birthday reminds me of the fact that I really celebrate well …

Hit a goal, celebrate …

Do a great job, celebrate …

Have a Birthday, make a sale etc … Have you lost the art of celebrating … ?

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The Value of a Customer …

You know I’ve often spoken about customer service and just how vital it is to take care of your customers, so they keep coming back, again and again for as long as you can possibly keep them …

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Here’s how you can write a great headline …

In fact, I’ll give you the 6 best cash-cow headline tips and then, 5 headline starters to turn your ads into super profit makers …

So, your putting together an advertisement, first you’ve got to understand that the TARGET audience is the most important aspect, where you place the advert, the OFFER you make is next most important, so make sure your ads always make and offer and ask for the sale, and third is the COPY or the words you use including the headline …

Read more on Here’s how you can write a great headline ……

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